Our Mission and Vision


Based on a dominant market position, Haasnoot Food Family wants to be a reliable and innovative partner of (chilled) convenience food concepts for the national and international Retail, Food Service and B2B market.
It lives up to its social responsibility as food processor. Haasnoot Food Family aims at long-lasting relationships with its customers and suppliers.

Naturally, our production sites are certified in accordance with the highest standards of Global Food Safety Initiative (GFSI). We are ASC, MSC and ‘Beter Leven’ certified.


Haasnoot Food Family wants to be a leading company in the following areas:

  • Profitability and customer satisfaction, as supplier of the national and international Retail, Food Service and B2B market;
  • Integrity, Reliability and Corporate Social Responsibility;
  • Relationships with suppliers of raw materials and services that are properly certified and have a reliable management;
  • Backward integration with regard to strategic suppliers of raw materials who may also provide an entrance into new markets;
  • Well-equipped and efficient production and assembly facilities, where quality and quality control prevail;
  • Information technology: data-driven thinking and working and automated production;
  • Good professionals at all levels, who are able to provide top quality together by working efficiently and intelligently;
  • Stimulating working environment for our employees, with good working facilities, in which Fun, Inspiration and Pride are guiding.
  • Values and Standards regarding employees, customers and other stakeholders.


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